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Mobility 07
Date & Location

  • City: Sydney

    Date: Tues 25th Sept 07

    Time: 8:30am to 1:30pm

    Venue: Star City, 80

    Pyrmont St, Pyrmont

    Sydney
Events
Event Enquiries



Alison Mee

Events Manager
Ph: +61 2 9925 2225
Fax: +61 2 9957 2330

amee@idc.com


Agenda

8:30 - 9:00am Registration with Tea and Coffee

9:00 - 9:15am

idc logoOpening Remarks
Gary Clarke, Associate Vice President Sales,
IDC Australia

9:15 - 9:45am

idc logoConvergence and Mobility- State of Play
David Cannon, Senior Analyst, Telecommunications,
IDC Australia

The concept of mobility in the IT industry is widely embraced, yet in an understated manner. However, there is a general consensus that decision-makers factor only the short-term productivity benefits of enterprise mobility without planning for a sustainable mobility implementation. As cyclic business issues return to the fore, savvy organizations look towards embracing enterprise mobility solutions to solve long-standing business issues whilst adopting a mode of working offering responsiveness and flexibility.

Mr Cannon will examine:

# The state of enterprise mobility in the Australian market;
# The short-term drivers;
# The long-term roadmaps;
# The ongoing opportunities and challenges of mobility solutions to organizations.

9:45 - 10:15am

sybase logoSimplifying Mobility within Converged Environments
Stephen Dolan, Director Channels & Alliances,
Sybase

Over the past few years, we have seen a rapid evolution in the adoption of mobile and wireless technology in the enterprise. Early adopters of mobility opted for a simple deployment, by focusing on a single purpose business requirement or project and deploying it to a limited group of users.

As mobile and wireless technology has advanced, we have new handheld capabilities, and faster, more reliable connectivity. Accordingly, companies are starting to look at mobility projects even more strategically. We have options for converged networks, and traditional PDA manufacturers are implementing communication capabilities into their devices, including voice calling and wireless internet. The convergence of applications handling and communication capabilities provides enterprises with lower cost alternatives to laptops for applications.

Instead of a project for push email or a line of business applications, companies are considering how they can mobilise many different corporate applications and put larger amounts of current business data on mobile devices in order to gain competitive advantage.

For enterprises considering whether or not to deploy a mobility solution, there’s a requirement for better understanding of the realisable benefits, for example by establishing a ROI for their mobility investments. And to maximise that investment, they need a mobility strategy that will support both their technology and business processes.

Please join Steve Dolan as he explores the rationale for implementing mobility solutions, the most important features of mobility solution, how to simplify mobility strategies, and how to approach measuring benefits of enterprise mobility solutions.

10:15 - 10:45am Networking Morning Tea Break
10:45 - 11:15am

greenpacket logoConverged Communications Solutions for Mobile Enterprises and Carriers
Meyer Mussry, VP Sales & Marketing, Green Packet (Aust) Pty Ltd
Green Packet

The pace of change in telecommunications is relentless and fast. Changes in technology, devices, consumer expectations and business pressures mean that speeds must increase, the range of services has to improve, content must change and telco’s have to be constantly on the lookout for new trends and opportunities to be competitive.

If you are in the game, you have to either play hard, or wither.

On the other side of the fence, businesses are looking to maximise the value they get from their existing infrastructure investment, and seeking ways to achieve strategic advantage. Phenomenal growth in integrated voice and data services are one manifestation of this.

The youth market consumes social, music and video services. Dating, sports, ringtones, music, chatsites, video, e-mail, SMS and of course voice are dominant here.

We shall investigate these issues and how convergence and mobility are key requirements for all concerned.

11:15 - 11:45am

blackberry logoRIM Presentation
Daniel Hicks, Carrier Relationship Manager,
RIM

11:45 - 12:00pm

idc logoPanel Discussion
Faciltated by Tim Dillion, Associate VP Research, Australia

IDC Australia

12:00pm Complimentary Networking Lunch



Diamond Sponsor
sybase logo

About Sybase, Inc.

Sybase is the largest global enterprise software company exclusively focused on managing and mobilizing information from the data centre to the point of action. Sybase provides open, cross-platform solutions that securely deliver information anytime, anywhere, enabling customers and partners to create an information edge. The world's most critical data in commerce, communications, finance, government and healthcare runs on Sybase.

For more information, visit the Sybase Web site: http://www.sybase.com

Platinum Sponsor
greenpacket logo
Green Packet is a leading global developer of Next Generation Mobile Broadband Networking Solutions. Its mission is to provide a seamless and unified platform for the delivery of user centric multimedia communication and services regardless of the nature and availability of the backbone infrastructure.
We offer an extensive range of flexible and scalable solutions for carriers, mobile enterprises and mobile workgroups through a technology that is integral and critical to the entire wireless value chain.

For more information on our solution offerings, do check out our website at http://www.greenpacket.com.
Gold Sponsor
blackberry logo

Research In Motion's (RIM) portfolio of products include the BlackBerry® wireless platform, software development tools and the popular BlackBerry device. Used by thousands of organizations around the world, the BlackBerry device is a revolutionary communication tool that allows mobile professionals to send and receive email wherever they go.

Association Partner
aiia logo

 

AIIA leads the ICT industry in Australia, with almost 500 member companies that generate combined annual revenues of more than $40 billion, employ 100,000 Australians and export more than $2 billion in goods and services each year.

AIIA sets the strategic direction of the ICT industry, influences public policy, engages industry stakeholders and provides member companies with business productivity tools, advisory services and market intelligence to accelerate their business growth.

http://www.aiia.com.au/i-cms.isp

Official Publication
voice and data logo  Published monthly, Voice&Data keeps IT&T professionals abreast of what's happening in the Australian and New Zealand markets.

Voice&Data has an editorial mix of business news, industry comment, feature articles, case studies and succinct new product and news items making it a 'must read' for IT&T managers in business and industry. Material covered includes everything from security and storage through to complex telco carrier systems.

http://www.voiceanddata.com.au

Media Partner

strategic path logo 

Strategic Path Publishing

Through the region’s first fully interactive online eZines, a series of Publications and an online community Portal: ‘The Strategic Path’ provides access to the information which enables executives on all levels to make better business decisions.

We are focused on two specific areas: Converging Communications and Business Data Management.

Leveraging an established network of partnerships with the end-users, top analysts, research firms, associations, and vendors allows us to provide Australian and N.Z. execs with the right information to enable them to align ICT with their business objectives.

For more information on taking The Strategic Path, simply visit us at www.strategicpath.com.au

Strategic Path International Pty Ltd
11th Floor, Kindersley House
33 Bligh Street
Sydney NSW 2000

Tel: +61 2 9233 8883

Asia Pacific Media Partner
network world asia logo
Network World Asia is circulated to over 16,000 enterprise IT, computing, Internet professionals and networking companies and other companies who use networks. It is edited for IT and networking professionals, engineers, and senior managers responsible for the approval, specification, recommendation or purchase of network equipment or software.
 
About IDC
IDC is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. IDC helps IT professionals, business executives, and the investment community make fact-based decisions on technology purchases and business strategy. More than 900 IDC analysts provide global, regional, and local expertise on technology and industry opportunities and trends in over 90 countries worldwide. For more than 43 years, IDC has provided strategic insights to help our clients achieve their key business objectives. IDC is a subsidiary of IDG, the world's leading technology media, research, and events company. You can learn more about IDC by visiting www.idc.com or www.idc.com.au

 

 

 

 


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