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Products and Services - Overview

| Subscription
Services |
| Whether you need global, regional, or
local market intelligence on an IT or
communications market, one of our 400+
subscription services can provide it.
IDC subscription services provide a steady
stream of insights, analysis, and advice
throughout the year, so you have the market
information you need at your fingertips.
Use the insights and analysis provided
through our subscription services as the
foundation of your strategic direction
to ensure your senior management and investors
view your plans as dependable and credible.
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| Trackers |
| IDC's Tracker research is delivered
in pivot table format via email. The Tracker
service also includes quarterly PowerPoint
deliverables with the market analysis
tailored to client needs. This presentation
analyses market trends, vendor positioning,
channel trends, technological issues and
forecasts in the Australian market. In
addition, IDC provides a bi-monthly newsletter
and a client workshop component facilitated
each quarter by an IDC analyst and tailored
to fit individual customer needs.
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| Research
Reports |
| IDC research reports provide market
forecasts, competitive analysis, vendor
profiles, and information on customer
requirements and buying patterns. Not
only do we cover the entire spectrum of
technology markets and subjects, but our
global coverage is unmatched in the industry.
We offer reports covering markets in Asia/Pacific,
Europe, the Middle East, Africa, Latin
America, and North America. Purchases
of our research reports can be made in
our online store www.idc.com.
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| Events |
IDC events and breakfast
briefings are your best single source
for information on the hottest information
technology issues. Executives from IT
vendors, end-user organisations, and
the financial community benefit from
the strategic insight and networking
opportunities these events offer.
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| Consulting |
| IDC provides strategic and tactical
marketing services to support the development
and implementation of IT vendors' overall
market strategies. Our uniquely qualified,
multidisciplinary experts help you develop
business strategies, fine-tune product
development and pricing, define and implement
marketing goals, assess competitive forces,
and evaluate joint ventures or acquisitions.
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| Go-To-Market
Services |
| Go-To-Market Services is a collection
of IDC content and services packaged for
marketing program delivery and coupled
with powerful lead generation capabilities.
A dedicated engagement team works with
you to identify the optimal solution and
to assure quality and timely delivery.
Your prospects, customers and partners
need information they can trust. IDC Go-To-Market
Services expands your options to meet
this need and achieve your marketing goals.
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| Multiclient
Studies |
| Multiclient studies are custom research
projects that are carried out for a small
group of clients. These studies are highly
specialised, and give in-depth analysis
and recommendations to the clients for
which the study is conducted. The scope
of each project varies, however, many
projects involve extensive primary research
and multivariable analysis of technology
trends and adoption.
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| Speakers
Bureau |
| IDC analysts are top-notch
speakers as well as credible and dependable
industry experts. They deliver high-impact,
relevant, and thought-provoking insight
into the hottest technology, services
and ebusiness issues.
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